One-off setup · Booked through a free call
Set Up and Go
Set Up and Go is a one-off setup for owners spending less than about £600 a month on ads, or starting a new account. I set up tracking, build the campaign structure, work out your true break-even target and hand it over so you can run it yourself. You book it through a free call, where I quote it.
Is Set Up and Go right for you?
- You spend under about £600 a month on ads, or you're about to start
- You're happy to run the ads yourself once they're set up properly
- You were quoted a management fee that looked bigger than the likely return
- You've run ads before and couldn't tell whether they worked
What do I set up?
The things that decide whether small-budget ads can work: conversion tracking you can trust, revenue tracking if you sell online, a campaign structure that suits a small budget and a break-even target that tells you whether ads are making money. Then I show you how to run it.
What you get
- Tracking set up and checked against your own records
- Campaigns built for your budget
- Your true break-even ROAS or cost per lead
- A handover so you can run and check it yourself
- An account in your name that you own outright
Worth knowing: This is a proper setup and a handover, done once. It's a different job from ongoing management, priced as one-off work.
How it runs
A free call to agree scope, a written quote, then setup and handover. It covers Google Ads and Meta, for online stores and service businesses.
From experience
Seehab AhmedFounder, Stratus Growth
Many small business owners are sold management they can't afford. £15 to £20 a day of ad spend plus a management fee rarely breaks even, and the usual break-even figure leaves the fee out.
I'd rather take one-off money for work that can succeed at your budget than a retainer that can't pay you back.
Related
- ServiceGoogle Ads managementSearch, Shopping and Performance Max, with tracking fixed first and a break-even target that includes the fee.
- ServiceAd account teardown£97, no VAT charged. A live walkthrough of what's broken, and a summary you keep.
- ServiceAd managementI run Google, Shopping, Meta and Microsoft ads for UK small businesses, and I only take on accounts where the budget can pay back. The person who diagnoses your account runs it, using AI-assisted workflows for faster setup and closer monitoring, and you get a plain-English report every month.
- IndustryEcommerce and Shopify brandsGoogle Shopping, Search and Meta judged on profit after ad spend and fees.
- Free toolTrue break-even ROAS calculatorThe return your ads need to cover both the spend and the management fee. At a 40% margin, £1,000 of spend and a £400 fee, break-even is 3.5, not the 2.5 most owners work out.Work out your break-even ROAS
- BookFree Set Up and Go callFor ad budgets under about £600 a month or new accounts. We scope a proper setup you then run yourself.
Questions people ask
How much does Set Up and Go cost?
Why won't you manage a small budget?
Can I move to management later?
Two ways to start
£97 · No VAT is charged · Credited against management
Find out what's broken in your account
I review your Google or Meta account and walk you through the findings on a live call. You keep the summary whatever you decide.
Free
Small budget or a brand-new account
A free call to scope a proper setup you run yourself, for spend under about £600 a month.
Need help with more than ads? Book a free scoping call.